Indie Author, Self-Pub Group on Facebook

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This post is more or less to get the ball rolling and to further explain what this group is for, what the people in this group do, and why it might be of interest to others to look into it.  In this post, I do a little bit of Q&A about the general idea behind independent authorship and self-publishing.

– What is Independent Authorship and Self Publishing?

For anything to be considered and understood, it must first be defined. For several hundred years, books have come to readers in a singular form: the author writes the book, it is submitted to large publishing houses, and the book is distributed to brick-and-mortar bookstores (and, nowadays, online as well). The reader purchases the book, reads it, and keeps it on a shelf for later reading, for glamorous reasons (to impress guests), or they may pass it off to a friend once they are done with it.

That has all changed with the advent of the internet, and further through the creation of companies that allow individuals to take control of their own works and distribute them personally, or to allow micro and small publishers to find printing resources more easily, or even for medium and large publishers to offset some of their costs by printing some/riskier titles on a print-on-demand basis.

– Are self-published books lower quality than traditionally-published books?

Yes and no. As with any book, you must take the author and his or her resulting work on a case by case basis. Are a majority of self-published books bad? Yes; the why is in the quality control. When submitting to a large publisher, the book goes before editors, proofreaders, and critics to check the quality and profitability of a book. If it’s not up to their standards (the standards set by evidence of sales and quality in the same genre), the publisher will not carry the book.

On the other hand, some self-published works are very, very good, and it’s a shame that some of these authors can’t be signed with major publishing houses as they would like.

Since self-published works need only someone willing to submit files to a printer, the quality controls are not always there. Some aspiring authors may write a book that has not been proofread, or that is highly inconsistent, or, unfortunately, is just not that good of a story, and then they publish the book independently, through a subsidy publisher, or through a small or micro publisher to get it out the door.

This is not necessarily a bad thing, though, as I will explain as I continue; however, the simple fact of the matter is that, when self-publishing, you will have a stigma that others create for you before your book even hits the market: self-published books, on average, are usually bad.

– What can I do to make my book better?

The best thing to do is to get together with someone you know who is quite knowledgeable in the English language. If they like to read your genre, it can be a plus, but it is not a requirement. After the book is proofread and edited, you can submit it to others, such as reviewers or critics, to tell you what they think of the book, and they may even be able to give you tips to make it better.

The Midwest Book Review is an example of a group of reviewers who are more than happy to check out self-published works and let you know what they think. Hats off to them, too; self-publishers need reviews just like any other author.

Of course, as this group grows, you may find others here who are willing to help you out. Whether it is reviewing your work or helping you with the many stages of publication, that’s the goal here.

– What are the benefits of self-publishing?

It can be very rewarding to see and feel your final book in print, and to have friends and family purchase a copy and request your autograph inside the cover. It is even more rewarding, of course, to have perfect strangers pick up your titles and send you feedback, whether good or bad. You made the sale, and people are reading it in either case.

Additionally, you can develop your own brand identity if you self-publish. People who see your company logo on the product can associate that work with others you have written. Those who enjoyed your last book may be more willing to purchase the next one in the series or other titles that you produce.

On the other hand, the road of the self-publisher is fraught with perils and obstacles not easily overcome by the common man, so be prepared for the technical difficulties if you decide to do it all yourself. There is a reason, after all, that publishers require a hefty part of a author’s royalties; they do all of the technical work for you, at a price.

– More to come!

I plan on writing other such posts to help others, and hopefully some others who have experience in different parts of the process will also write some helpful tips for the knowledge base here.


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  1. Shennandoah Diaz  August 30, 2010


    Excellent introduction into the world of self-publishing! There are many advantages and disadvantages to every publishing route. Choosing which one to take requires weighing the options against your goals and resources as an author. As an author, it’s important to educate yourself on the options, the publishing process, and the tools to get your book into the eyes of the public. Not only will you protect yourself from financial harm, but you will also find greater success.

    Thanks again for sharing this information. I noticed that you said you are hoping for other experts to chime in from time to time. I’m with Greenleaf Book Group and we would be more than happy to do a guest blog post or let you syndicate some of our content. Contact me to hash out the details.

  2. Brian  August 30, 2010

    Sure, I will contact you. This post primarily refers to a Facebook group that was created to provide help between independents, and it is called Independent Authors & Self Publishers. I appreciate you stopping by and posting!

  3. Michael N. Marcus  August 30, 2010

    My eyes are not perfect, but I could not find a link to the FB group on this page, and a search for the group within FB found nothing.

    Michael N. Marcus
    — Independent Self-Publishers Alliance,
    — “Become a Real Self-Publisher: Don’t be a Victim of a Vanity Press,”
    — “Get the Most out of a Self-Publishing Company,”
    — “Stories I’d Tell My Children (but maybe not until they’re adults),”

  4. Brian  August 30, 2010

    Hmm, that’s very strange. Did you use the search terms “Independent Authors & Self Publishing” with the ampersand? I’ll add you as a friend and invite you to the group.

  5. Brian  August 30, 2010

    Changed the ampersand to “and”, just as a notation. Maybe it was fouling up the Facebook search.


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